The Chair

Queensland University of Technology (QUT) and PwC have partnered with Brisbane Marketing and Queensland Government’s Department of Science, IT and Innovation to create the PwC Chair in Digital Economy.

At the nexus of the real world and research, the PwC Chair in Digital Economy explores new opportunities for industry-academia relationships and is part of an on-going regeneration of QUT’s programs focusing on the preparation of graduates for a digitally connected economy. The PwC Chair drives digital business take up through research, education, services and industry advocacy.

The aims of the PwC Chair are therefore fourfold:

  1. To investigate the digital economy by developing a research portfolio that uncovers the dynamics of the digital economy and how it impacts Brisbane, Australia and the world.
  2. To educate corporate partners and students by providing internationally leading courses and executive education in aspects of the Digital Economy.
  3. To facilitate participation in the digital economy through advocacy and service provision to help organisations, especially newer and smaller firms develop their digital capabilities.
  4. To stimulate the growth of the digital economy by spreading the word on the benefits and game changing opportunities that result from developing digital capabilities.

Silicon Valley Senior Director of Innovation appointed to PwC Chair in Digital Economy

MarekDr Marek Kowalkiewicz comes to the role of PwC Chair in Digital Economy from SAP as their Senior Director of Products and Innovation.  Leading the ambitious research agenda to inform and influence a robust digital economy in Brisbane and Queensland, Dr Kowalkiewicz manages a contemporary research portfolio and converts industry-driven opportunities in the digital economy into research outcomes of global relevance.

“Nothing excites me more than exploring bleeding edge technologies and using them to create opportunities and solve problems that businesses or individuals face,” said Dr Kowalkiewicz. “The opportunity to make a tangible difference to businesses and students is a key reason for making the move. That and the enormous liveability of Brisbane.”

Professor Michael Rosemann, Head of Information Systems at QUT said “it is great to have Marek in Brisbane. He brings an international research perspective and applied industry perspective to the PwC Chair. His research record is impressive with over 60 published papers and 12 patents to his name.”

“Marek was chosen from a formidable field of candidates. Digital is creating seismic shifts in business value creation, social networks, future jobs and our thinking. As a result QUT is focused on generating applied research evidence that inspires participation and stimulates growth. The PwC Chair in Digital Economy is fundamental to this goal,” said Professor Rowena Barrett, Head of Management, QUT Business School.

Digital technologies and innovation will be absolutely fundamental to Australia realising its full potential in the years ahead,” said Trent Lund, PwC lead partner for innovation and disruption. “Australia’s future prosperity will hinge on our ability to attract and retain leading talent like Dr Kowalkiewicz, and we are delighted that he has accepted the role of PwC Chair in Digital Economy. It’s another step in helping us convert digital-age challenges into digital-age opportunities.”

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